FBi block party
07 Nov 2006They’re trying to raise a bit over half a million dollars from listener (member) contributions. It’s probably not the way I’d do things but then… well, I’m trying to get money for web properties instead, and don’t have a reach of 200,000 people a week like they do (yet :-)). Their other fundraising models (fee-for-promo) are great — though probably very common in commercial radio, only FBi are open about it and have to count it as part of their four-minutes-per-hour commercial content under their broadcast license — and I’ve appropriated it for use in other contexts… funny how MSM and Internet media can overlap.