Josh (the blog)

I’ve delivered simple, clear and easy-to-use services for 20 years, for startups, scaleups and government. I write about the nerdy bits here.


@joahua

Surprise…

People threw me a surprise party for my birthday.

It took be a full ten seconds after I walked into the room to catch on.

Gem lied to me a lot over the course of several phone calls and conversations, Szanto was complicit in sending faux group text messages (a nice touch), Claudia conspired to offer a venue, and Luke was strategically late. Others probably deserve crediting but will forgive my memory — perhaps it took me too long to realise and it will come to me in another week or two!
Was rather good times.

I had to be told to blog this. I’m not being rude, I just don’t have any photos of the night to stick up, and, really, it feels a bit flat without them. There was an underwater camera but it ran away to Melbourne before I could steal things from it.

So, maybe photos to come. Marcelo was taking Myspace photos underwater. Addict. Betraying the “I hate myspace” cause to which you once held fast! On the plus side, he doesn’t have the photos yet, either :P

Stock posers

I am getting very frustrated at the absolutely disproportionate representation of females over males in low-cost stock photography libraries. Especially in the non-American ones, which, really, is the sensible way to go on account of so much American stock being so ridiculously stereotypical and generally clinical. That’s why so many designers hate Corbis — it’s nothing to do with the cost, just the crappy content. Admittedly you don’t always need people-stock, but even so… when you do…

If you’re a girl and know any professional photographers, get your face out of the picture or at the very least, grab a guy and pretend to start talking to him. Okay?

(Yes, tongue in cheek.)

SMS excitement

CYIADA SMS. Too many horrible acronyms, but it’s coming to a mobile near you soon.

Brand fatigue

I’m just having one of those I-wish-there-were-other-people-on-team days, but bear with me whilst I briefly complain: I’m sick of having this stupid acronym for a name (CYIADA) — it’s as bad as joahua in terms of domain-name spellability! If you’re ever in doubt about that, apply the radio test: if you had to run a radio ad that had a phone number and web address at the end of it, would it work?

So today we’re running the second CYIADA presentation and survey up at KYLC (Jodie’s doing it so I’m not heading up this week, which is cool but a bit boring! Nearly everyone ran away…) which got me thinking about it again. Ah well. People will be confused about where it is one more time — I’m hoping they’ll run the web address up on the screens for the duration of a four minute presentation… that should be long enough to get six letters down!

Anyway… names… I’m so out of ideas. Please be praying for inspiration or someone who’s got a bit of creative prowess about them to throw at a brand for this thing. (I can do words but marketing and academic writing aren’t exactly identical… so I must do at least one of the two badly, I don’t know which just yet!) Usage: secular evangelism (but it’s a “find out more” resource in that sense, so don’t avoid using God-words if you were going to — no-one is being scared off by that), marketing to leaders, marketing to marketers (bands, camps, conferences — so words in the same semantic realm as “connect” are a good idea), and a tiny bit to youth group kids themselves. But if we can hit the first three then the fourth will take care of itself, methinks.

“Um”

I was just flicking through a video to check it imported into the fairly-horrible thing that is Avid Free DV (most powerful of the freebies but also probably the least reliable) correctly, and there are people saying “Um” (one “er” just for variety) at every point I randomly clicked to. This scares me somewhat.

And in other news just in, Avid must die. I mentioned it was least reliable–I actually meant “most unstable piece of crap”.